A Columnversation...with Hermione McNamara
The Columnversations (I know! Took the day off after I coined that one, let me tell you) are designed to be a flow of information - not a stuffy Q and A interview. At Maison de Choup, we’re all about talking and listening, so these pieces should reflect a collaborative interaction between friends. We’re doing away with more restrictive formats, to better show you how we value those intimate conversations that everyone has (and desperately needs) during these [deep breath] UNPRECEDENTED TIMES.
So in the last week of the month, we'll chat to a creative - to highlight incredible work, stories, ideas and entrepreneurship.
Hermione McNamara is the brains and heart behind Maison de Choup's most recent design - the Reaching Out tee, an ode to community, and realising its importance in times of need. So, I chatted to her to find out more about her inspiration, her journey and what's coming next for an exciting new designer.
Hey Hermione - tell us your story.
My name is Hermione, but I’m often known as Mi and I am currently going into my third year at university studying Graphic Design and Illustration. I’ve always been fascinated with art and its unique ability to communicate messages and themes to people, often without words, and it is all the stronger for doing so. Art targets emotion and can communicate abstract concepts when language does not suffice.
When did you realise that you wanted to design tattoos?My interest for designing tattoos was sparked through social media, especially Instagram and Pinterest, where I was able to surround myself with talented creatives such as Quibe, a French illustrator. My first tattoo was a print I had purchased from him for my 18th birthday.
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⚡️INTRODUCING Reaching Out!⚡️ Designed by young creative Hermione McNamara, the focus of our latest tee was on reaching out and the importance of having a community around you. 🙏🏻🙏🏼🙏🏽🙏🏾🙏🏿⠀ ⠀ One of Maison de Choup’s strengths is the subtlety of our designs and Hermione wanted to carry this on. Reaching out to others and being vulnerable can be intimidating but creating a safe and supportive community helps to protect our mental health. ⠀ ⠀ Everyone suffers. Let’s reach out together. ⠀ ⠀ Head to maisondechoup.com to pick up your new Reaching Out tee with FREE delivery if you live in the UK! 🚚 Available in Embroidered and Printed! LINK IN BIO! ✨ @mistudiio @mobmcn
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Our Reaching Out tee designed by Hermione McNamara channels the importance of a community and support system for those battling with mental health issues. A subtle but meaningful design, reminding us that everyone suffers so let's reach out together. Find our tees at maisondechoup.com
What was the process around coming up with your design for MDC?
What are you currently working on?